Thursday, November 8, 2007

Own Your Own Personal Fitness Studio...

One2One Bodyscapes… the best Personal Training Studio’s in the Boston area is now expanding across the United States. One2One Bodyscapes... an innovative franchise opportunity in the booming Fitness and Personal Training industry.
Not a Personal Trainer? Not a problem!

We're looking for business people with personality, people with a passion for fitness and to help others and a strong drive to succeed. If you've got these ingredients, One2One Bodyscapes will provide the rest.

You may have some questions about our business models and operation. We'll teach you and your team how to own and operate an upscale professional personal training studio utilizing state-of-art equipment and our 10 years of success. The One2One Bodyscapes formula, system and training are time-tested, refined and designed to build a successful personal training business.

It sounds simple... and it is…

Click here to learn more about One2One Bodyscapes opportunity
. Or click here to apply!
* Print, complete application and fax to me at 1-866-499-0579 toll free.

To visit our website, click on the following link: www.One2OneBodyscapes.com
If you would like to learn more, or qualify for this opportunity, please contact me directly.


Best Regards,

David Yoches
Consultant - One2One Bodyscapes

800-456-1550 Toll Free
480-380-8900 Arizona
866-499-0579 Fax
dyoches@gmail.com

Thursday, August 16, 2007

One2One Bodyscapes Franchise put's the personal back in training

While working at a Boston health club 12 years ago, Rob Shapiro heard a lot of workout-related gripes from people who wanted more privacy—and an escape from those athletic 20-somethings—than the average gym provided.

So he decided to create a place were people could work one-on-one with a trainer and avoid the crowded feeling of a health club.

In 1997, with the help of a Small Business Administration loan, Shapiro opened BodyScapes in the Boston suburb of Newton. Three additional locations have since opened in the affluent suburbs of Wellesley and Lexington and the Back Bay neighborhood. Corporate units are called BodyScapes Personal Training, but franchised units will be branded under the name One2One BodyScapes.

“A gym membership works great for some people, but it can be easy to blow it off when you’ve got something else to do,” Shapiro says, which is why his clients make appointments for training sessions. Each client decides how often to train, usually two or three times a week, he says.
Clients—the majority of whom are women between the ages of 35 and 55—purchase packages of six, 12, or 22 training sessions, at an average cost of $77 per session.

In 2004, the company unveiled a health club concept called BodyScapes Fitness, with a single unit in Southborough. The concept is a small and upscale gym, says Shapiro, with membership running $65 a month and the same personal training packages available at a slight discount to members. They aren’t currently planning to franchise the health club.

System-wide revenues were $2.5 million last year, says Alan Smith, a childhood friend of Shapiro’s who joined the company in 2001 to help with expansion, and the company is projecting around $3 million this year.

BodyScapes will expand throughout Massachusetts—another franchise will open this summer in Needham—but intends to grow nationally, as well. They’re targeting mostly affluent urban areas and the surrounding suburbs with an average household income of $100,000 and a population of about 15,000 to 20,000 people. They expect to have 12 units open by the end of the year.
Eric Stutman, one of the company’s first franchisees, is a licensed personal trainer. A former engineer, Stutman was looking for a concept he could feel good about. He signed the agreement with BodyScapes in March, and his Wayland location was scheduled to be opened by early July. “Pumping people full of hamburgers and doughnuts is very profitable,” he says, “but I didn’t really feel great about it.”

An average BodyScapes studio is between 1,500 and 2,000 square feet. A mature studio has about 80 to 120 clients, but can be successful with a few as 20 to 40, Smith says. The majority of the clients are between ages 35 and 55, and about two-thirds are women. Trainers are salaried, unlike at many health clubs where they’re paid per client. This limits turnover and competition among trainers for new clients, says Shapiro.

Rob Shapiro created a place where people can see a personal trainer without all the watchful eyes at a typical health club.BodyScapes allows people to work with a personal trainer in private, rather than in the hubbub of a health club.

For more information about owning a One2One BodyScapes franchise in your area, please contact me directly.

David Yoches
One2One BodyScapes Franchise

800-456-1550 or 480-380-8900 in Arizona
dyoches@qwest.net

www.one2onebodyscapes.com One2One Bodyscapes

One2One BodyScapes Franchise Opportunity

One2One BodyScapes Franchise

If your goal is to build a successful business for yourself, you may be closer than you realize. You don’t have to be a fitness expert or a personal trainer to become a One2One Bodyscapes franchisee. All you need is a passion for fitness and the desire to operate a successful customer focused business.

With a One2One BodyScapes franchise, you will benefit from an established and well recognized name, effective marketing programs and a strong consumer demand for personal training services. Our personal training centers are managed according to a proven system and we teach that system to our franchisees.


One2One Support
From real estate selection to marketing and operations, we are here to assist you in starting your business and then help it grow. The principals of the One2One Bodyscapes will participate in the development process and offer you the benefit of their expertise in building a successful and profitable One2One Personal Training Center.


Site Selection and Personal Training Center Design
We will provide you with specific site criteria, prototype location plans and will review your proposed site to ensure it meets our standards. We will provide specifications for equipment purchases, interior design schemes, signage and all aspects of your physical site.


Marketing
We have worked hard to develop the right marketing materials for our personal training centers. We have created advertising and promotional materials to generate interest in your community. Access will be provided to advertising, print and electronic materials that will ensure your personal training center meets the requirements of a successful franchise.


Training
Prior to opening your personal training center, you will attend an extensive training program and receive hands-on experience at a BodyScapes Personal Training Center. Additional support will be provided at your local site.


Join a Fast Growing Industry
This is an exciting opportunity to own your own business. To take advantage of this opportunity, please complete the attached Franchise Application.

Our application is designed to provide us with some basic information about you and your objectives in owning a One2One Bodyscapes franchise. It does not represent a commitment on your part or on ours. *We do not need your social security number or date of birth at this time.

It is our goal to select only those people who meet our criteria and whom we believe will make a strong, positive contribution to our organization.


Please call me to discuss our franchise program in greater detail.

Qualified franchise candidates will be invited to spend a day with us at a One2One Bodyscapes center. You will meet with the principals of the company to discuss the franchise opportunity directly.


I look forward to speaking with you about our opportunity. Please call or email me to setup a time for us to talk.

PS: One2One BodyScapes was ranked "Best of Boston in 2006 and 2003", and provides a documented earnings claim.


Sincerely,

David Yoches

Franchise Development - One2One Bodyscapes

800-456-1550 or 480-380-8900 in Arizona